Universal Studios has set this movie up for failure among critics by launching a marketing campaign that feels like they had a bunch of slogans for a second wave of Grumpy Cat ads that never came to be and just slapped the Grinch’s face on it. Yesterday I enjoyed a stack of green pancakes while sitting in the shade of an Ihop window vinyl with the words “I’m not impressed” next to that smarmy looking green fuck.
The next day I was crying over a nice thing that smarmy green fuck did in his movie, so there’s that. Continue reading “The Grinch (2018): The marketing sucks, I still cried.”
Media criticism and coverage writ large. 